Author: Complete Controller

What is 401(k)?

401K is a retirement plan named under the Internal Revenue Code section. The 401K is a plan sponsored by the employer of the United States to provide pensions to employees. It’s a way to save money for retirement. 

If your company offers a 401K retirement plan, you should contribute a percentage of your income to that plan. That percentage from your payment will be deducted, and keep saving up in your retirement plan. Furthermore, you invest in various assets such as bonds, mutual funds, stocks, and cash.

Working on the 401k- Retirement Plan

It’s a retirement plan offered by employers to employees and workers so that an amount of money is saved up for them when they are too old to work. Once an employee accepts the offer, a decided percentage of money is deducted from their paychecks and invested in the 401K – retirement plan. The choice of investments leaves the employee, such as stocks, mutual funds, etc. 

The investments are tax-free, and the employer makes matching contributions. If these two factors are involved in the employer’s 401K plan, then you should invest a large sum of money each year.  

A bonus tip! 

If you plan to change jobs and have invested in the 401 (k) retirement plan, you should consider a 401 (k) rollover. This is a transfer of your funds from the employer to an individual retirement account (IRA) or another 401 (k) plan offered by your new employer. Another option you can choose is cashing out your 401 (k) retirement plan, but remember that it will come with many penalties. 

Now you know what 401K is and how it works, so let’s dive into its benefits. See for yourself why you need to invest in the 401K retirement plan.

• Contribution of employer 
• Tax Advantages
• Saving from the creditors 
• High contribution limits 

Let’s discuss these in detail now! 

Benefit#1 – Contribution of Employer

A 401(k)-employer match is free money invested in your retirement plan. There are many companies where employers offer to match the contributions in your 401K retirement plan. It can be dollar for dollar, 50 cents to the dollar. It means that if you earn 100,000$ a year and you contribute 7% of your annual income to 401K, then the employer will donate 50% of that moment. It’s freely up to the employer how much they want to invest. Most companies go from dollar to dollar and would invest 50%. 

Benefit#2 – Tax Advantages

Another benefit of the 401K retirement plan is tax breaks. As said in finance, it’s like a triple crown. The first-time contributions are pre-tax. The person doesn’t have to pay taxes until they withdraw the amount. Another benefit is that the money you are contributing to a 401K retirement plan won’t be the same as your income, so this way, you will have low taxes to pay. Also, the money in your 401K will grow tax-free. This way, your savings will grow.

Benefit#3 – Saving from the Creditors

What if your financial situation falls apart? If anything happens, you don’t have to worry about your 401K plan because creditors won’t go after you. The 401K retirement plan is protected by the Employee Retirement Income Security Act of 1974(ERISA). So, your retirement plan is protected. You won’t have to suffer at the hands of creditors.

Benefit#4 – Easy Payroll Deductions

No matter your age, you should start saving money for retirement immediately. With a 401K retirement plan, you can start saving up for retirement the moment you turn 60. The plan automatically deducts your income, making the process easier for you. The money will be removed before you are paid, so you won’t miss the assumption.

These were the four benefits of a 401K retirement plan. The moment you hit 60, your pension will start coming in, and you feel blessed to have invested in 401(k) the moment you started working. So, don’t wait around and think that you are just 24 now. The years will pass in the blink of an eye, and you won’t have the time to save the money. Be wise and invest in a 401K retirement plan. 

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Earning extra cash is correlated to our mindset. How? There are two types of people.

• Oh, how I wish some fictitious resources might assist me in obtaining additional funds.
• What should I do to increase and supplement my earnings?

Do you notice the difference? People are either yearning or actively seeking ways to increase their earnings. The possibilities are endless!

So, please take a deep breath and relax since we’ve covered one of the fantastic strategies to boost your finances. If you have any vacant or additional space in your home, let’s put it to good use and turn it into a money-making machine.

Yes, to Outdoor Events

The summers are great for outdoor events like weddings, baby showers, bridal showers, birthday parties, etc. Event planners are desperately looking for spaces that could be an ideal location to host such events and garner more compliments! So, if your backyard is gorgeous and can be efficiently utilized for all these purposes, put it up on websites like ShareMySpace. It is a professional occasion rental venue website, costing only $49 per month for listing a private space and $9 for public spaces. Furthermore, if you want your beautiful backyard to stand out amongst so many options, add more details, capture appealing pictures, and set a reasonable price to attract attention immediately.

Other websites include LocationsHub, SetScouter, Gigster, Peerspace, and Splacer.

Turn Your Vacant Space into a Professional Office Setup

Many start-up businesses search for a perfect space to set up their professional offices. You can benefit from this need by renting your unused room for this purpose. Please give it a thought. You can be featured in their success stories. We started with a one-room office and ended up owning a building. Thanks to ABC for helping us out.

Websites like LiquidSpace and Desktime allow you to make money by renting space to businesses.

Do You Have an Extra Parking Spot?

 Finding a spot to park your car is difficult in urban neighborhoods. However, if you have additional space for another vehicle to come in, this method can bring you a good amount of money. So put your garage on websites like Neighbour.com and have fun earning money!

Make Use of Your Storage Space

Residents have already started profiting from this business, turning it into a great side hustle! According to a recent survey, one out of every three houses in America has additional storage space. This business operates by sq. ft. space, so you can earn $1 per sq. ft. It’s an ideal way to supplement your income by allowing someone to store their stuff in it.

A platform like PeerStorage is the safest way to rent out your garage. PeerStorage assists property owners in locating renters, collecting monthly payments from them, and protecting their property in case of a problem. There are no additional costs to the homeowner for electricity or protection that you would not be paying anyway while residing in their house.

An Extra Room = $500 Per Month

Many high school students search for spaces to manage their finances, studies, and a place to live in America. You can help them by providing an unused room and charging rent according to your needs. Before renting, make sure to prepare a contract stating your conditions to avoid any problems in the future.

Transform Your Home into a Film Location!

In our neighborhood, we have got a gorgeous home. However, being wise, our neighbors started renting their place as a film location to earn a few extra dollars. Whether your home is lavish or not, it can work for you in both cases. In some cases, the filmmakers are trying to find a way to portray their characters as poor or wealthy. So don’t worry if your home isn’t up to par. In either case, you can rent it out and profit! In addition, you can have a little conversation with celebrities as well! How fun!

Artists, Read This!

Consider renting your artistic home studio to other artists as an opportunity to set up their workspace and charge rent at competitive prices. Additionally, you’ll not only be able to earn some extra cash, but you’ll also have the chance to network! If you’re considering renting a room with a new friend, check references beforehand.

How About Training or Learning Purposes?

 Do you have a space that you might use for training and coaching? Why not use that space to host seminars, lectures, or training? Another option is to offer it to other companies for education or conferences. Utilizing such possibilities for increased space use might result in a rise in profit. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

There are several ways you can earn money by creating online courses.

The way you earn money from your courses will depend on several factors. For example, the more you sell, the more earning potential you have. If you are creating content for an audience that is highly engaged with their learning and pays to learn from competent teachers like you, then your earnings can be substantial.

Another way to make money as an online course creator is by promoting your course using paid advertisements. YouTube ads are one form of such advertising that many instructors take advantage of because they can be cost-effective and beneficial in driving sales. The better your videos are ranked in search engines like Google or Bing through SEO, the more likely potential students will find them when searching for relevant terms related to what’s covered in each video module within this course curriculum!

Sell Your Course on Your Site

Selling your course on your site gives you complete control over the look and feel of your system. You can also choose how to sell it on a marketplace like Udemy. If you decide to sell through your site, you’ll need to create a sales page that includes information such as price and payment options such as PayPal and an area where customers can sign up for their free product trial.

If possible, ensure customers can access all the resources they need, including videos, quizzes, and worksheets, in one place. It will help them get started quickly! You may also want to provide them with a PDF copy of each lecture’s handouts so they can follow along at home without having internet access.

List Your Course on a Third-Party Marketplace such as Udemy or Skillshare

These marketplaces are a great way to get exposure for your course and help you earn more money from each sale. You can list your course for free if it’s less than one hour in length, but if you want to charge for it, then fees will apply (from $5–$30).

Promote Your Course Among Your Followers on Social Media

Share your course on your social media platforms. Use the channels you already have to reach out to people and get them interested in what you offer, whether it’s a blog post, YouTube video, or email.

Post updates about your course. Use these updates as a chance to engage with customers who are already interested in what you’re selling and try to find opportunities for cross-promotion across channels!

Lead Magnet Marketing

According to Adestra, an email marketing software company, one of the most popular types of lead magnets is a PDF checklist that gives readers tips on how they can improve themselves or their business. For example: “The 5 Most Important Things You Need to Do Before Starting Your Own Online Course Business.”

The most important thing here is to keep it short and sweet, no more than three paragraphs, and include a link where they can go if they want more information about purchasing the course. For example: “Have you ever wondered how online courses work? Or whether starting one makes sense for your business?” to ensure this works best, you should also write an email that compels people to buy your course once they’re on your list.

Your Imagination Only Limits Your Options for Selling Online Courses!

Selling your online course is only limited by your imagination. You can sell it on your website, list it on a third-party marketplace like Skillshare or Udemy, promote it among your followers on social media, and even promote it to other audiences through targeted advertising.

As you begin to plan out how to sell your online course, keep in mind that many people who purchase online courses are looking for something specific they don’t have but want. For example:

You may have written an eBook about building websites. One of the most common questions readers ask is, “Where do I go from here? How do I build a website?” By creating an additional product, in this case, an online course that teaches them how to make their website from scratch and gives them access via email after purchasing the book, you can increase sales and customer satisfaction with one simple move!

To conclude, I hope this article has helped give you an idea of how you can earn money by creating online courses. Now, get out there and start taking advantage of these opportunities! About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

What is Freelancing?

Freelancing is a form of self-employment, like running a business. It can be gratifying and fulfilling, but it is also very challenging.

Freelancing is difficult because you are essentially running your own business and don’t have the benefits of being part of an established company. You are responsible for everything from scratch, including creating a marketing strategy, creating content ideas, finding clients, and managing invoices.

You must be disciplined to succeed as a freelance writer, editor, or any other type. Ideally, you can set aside time each day or week to focus on your freelance business activities, such as pitching new clients or writing projects. If you don’t already have this kind of discipline built into your daily routine, then I recommend starting small by setting aside 15 minutes each day after work or school, where you do nothing except work on building your freelance clientele.

You are Self-Employed

Freelancing allows you to work independently, away from the office, and with flexible hours. However, you will also have to deal with your tax and insurance responsibilities. However, freelancing allows you to be your boss, work from home, and set your hours.

Furthermore, freelancers benefit from working in their chosen field of expertise, whereas employees are usually assigned tasks by their employers. It is a fantastic advantage since you can enjoy being self-employed and can work on projects that interest you.

Numerous Opportunities are Available

Many industries, like journalism, web development, and graphic design, can benefit from freelancing.

Freelancers usually work remotely, so you do not need to be in the same city as your client or employer. You can work anywhere you want.

The benefits of freelancing include:

• Expanding your career opportunities.
• Earn more money while working fewer hours.
• Having control over your life.

Self-Discipline

The skills required for freelancing vary depending on the job, but all freelancers must be able to manage their time well.

Managing your own time may be one of the essential skills you will need as a freelancer. If you don’t work your time well, you won’t be able to complete jobs on time or meet deadlines.

Good Communication Skills

Maintain good communication with your clients and have clear boundaries about what your job entails and how much time each task takes.

Good communication is essential to a healthy business relationship. You must communicate regularly with your clients and keep them informed about what you are doing, how much time each task takes, and when they can expect the finished product. It will help both of you understand where one ends and another begins. For example: “I’ll write an article on this topic for $100.” Or “I’m going to write an article on this topic and send it in two weeks.” Or even better: “I’m going to write an article on this topic, but it won’t be ready until next week.”

Setting these goals will help maintain good communication between you and your client while allowing some flexibility in knowing exactly when you will do everything.

When working remotely, it’s essential not only that you have reliable internet access but also that the connection doesn’t drop out unexpectedly or slow down too much when downloading large files like images or documents.

Having a stable and fast internet connection is essential because if your internet connection is slow and unstable, you’ll be more likely to lose work time and waste energy dealing with constant issues related to poor-quality relationships.

A reliable Internet Service Provider (ISP) can reduce this risk, especially if it offers free trials or equipment rental options for new customers who want to test its services before committing to long-term contracts.

Freelancing can be rewarding if you know how to manage your time well and keep yourself motivated.

Good time management skills are essential for freelancers because you mustn’t overcommit yourself and take on too much work at once. You must also ensure the clients are pleased with their tasks, as these soft skills are vital in this field.

Finally, good self-motivation will help you stay productive throughout your freelancing career. It means ensuring that your work is up to par before submitting it for review by an employer or client! About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Check for Hidden Fees

One of the most important things you can do is know your fees for each investment option. It can hide prices in several places, so it’s essential to look for them.

There are two main types of fees:

Transaction costs (also called brokerage or commission fees): These are charged every time an order is placed. Most brokers charge this fee based on the amount of money involved in an investment transaction. For example, if you invest $100 with a 1% transaction cost and sell it at half its value within one year, your broker will deduct 0.5% from your profits before sending them to you. This means less money in your pocket!

Transaction costs can add up over time and eat away at your returns; they’re incredibly costly compared to other options, such as low-cost index funds (which are passively managed).

Management fees apply only to actively managed funds that require research by professional managers who seek out investments like stocks and bonds. The goal here is to outperform benchmarks like indexes using information not readily available to individual investors or even institutional investors like pension funds who rely heavily on third parties for advice about which stocks & bonds make sense for them.

Keep a Written Record of Your Strategy

The vital thing you should do is write down your investment strategy. It would help if you also wrote down your goals, risk tolerance, and time horizon. Then, ensure that you have an asset allocation in mind for each type of investment (stocks and bonds). Once you’ve done that, look at what kinds of funds or exchange-traded funds (ETFs) best fit into each bucket for their purpose—growth or income, domestic or international, growth at all costs, or a balanced approach. Finally, tracking how much money has been invested in each one is essential to know where all your money is going at any given time.

Diversify

Diversification is a crucial part of investing. It can help reduce risk and allow you to invest in several asset classes, countries, and sectors.

There are three main types of diversification:

• Asset class diversification – investing in stocks, bonds, or cash.
• Geographic location or country diversification – investing outside your home country by buying international shares or bonds from overseas companies listed on an overseas stock exchange or bond market.
• Sector/industry diversification – this type of investment focuses on specific sectors such as healthcare, technology, or energy that tend to perform better than the overall stock market over long periods because they experience less volatility than other investments such as real estate or gold prices.

Don’t Set Your Expectations Too High

When investing, you shouldn’t expect to make a lot of money in a short period. This is especially true if you’re starting with a small amount of capital. It will take time for the stock market and its underlying companies to grow their businesses and increase earnings before your portfolio can start producing returns comparable to those available from other assets (like bonds or real estate).

Instead, think long-term when investing your money—and be patient! Don’t expect to see a return on your investment immediately—or even after six months. The key takeaway here is that it may take years before investments generate income that meets all or even some of your financial needs, so don’t quit working just because it takes longer than expected for stocks, bonds, etc.

One Common Mistake is Buying and Selling Based on the Headlines

Investors often buy stocks or ETFs in the news and ignore others that may be better accepted. It’s human nature to want to be part of the crowd, so if a stock is in the news or a company, you’re invested in us having a good quarter or year, you might feel like it’s time to jump back into the market.

However, buying and selling based on how much money you can make can cost you money over time (and even ruin your chances of long-term success). Instead of letting your emotions guide your investment decisions, consider these two essential tips:

• Buy low and sell high.
• Don’t try to outsmart everyone else.

Streamlining Your Investment Portfolio Can Help You Reach Your Goals Faster

It can reduce the number of transactions you make, reducing your fees. It can help you avoid making emotional decisions and save time by not having to re-read every single document in your account when trying to figure out where a particular transaction occurred. Finally, it can help you avoid making mistakes—which are costly!

This year, build a portfolio personalized for your financial goals. That way, your money can work for you instead of the other way around. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

There’s a universal myth that no debt is good debt. In today’s world, whenever we consider owing money, it is always reflected in the negative limelight. For businesses, the reality of debt is far less ominous. While a company’s high finance rate may not be desirable in all cases, not all borrowing is necessarily a bad thing and can still be beneficial.

Fresh entrepreneurs often get confused while deciding how to finance their operations and grow their businesses. Should they borrow money or seek external investors? The decision includes many factors, such as the company’s last debt payment, the predictability of the business’s cash flow, and how the partners make many corporations.

Financial status is a delicate aspect of any business. It is utterly understandable because it has been drilled into the heads of entrepreneurs that there is nothing better than good debt. When most companies consider owing lean, they usually worry about the mortgages and the national deficit. However, that isn’t always the truth. When choosing between borrowing money and losing equity, getting a loan and giving up your valuable equity is always beneficial.

The following five pointers will help them utilize the debt appropriately rather than getting weighed down.

1. Debt is usually inexpensive

It is one of the most noteworthy points, among others. When raising funds for a company, giving up equity is always more expensive in the long run than borrowing a loan. For instance, starting your business will require equipment and inventory to make payroll. Investors will assist you with the capital, but you’ll compromise the future profits to fulfill a short to mid-term need. With debt, you suffer interest costs, but that has a cap and is temporary. Once you pay it back, your equity remains unimpaired.

2. Debt provides you with tax benefits

Many entrepreneurs are unaware of the benefits of borrowing. The interest rate cost lessens your taxable profit and diminishes your tax expense. The smart interest you’re paying is lesser than the nominal interest because of this benefit.

The lower cost of capital should be incorporated when determining the return from taking on debt. Leveraged buyout companies have utilized this strategy for decades to rank in the row. Startups can also use it to enhance their company’s finances.

Furthermore, it sets borrowing aside from selling equity as a way to finance your business growth. If you get cash from the equity, you’ll pay off the equity holder with money from your business with no advantages at all, whereas debt grants you the benefit of lowered tax.

3. Debt encourages discipline

It is a familiar knowledge among exclusive equity firms, but it is something that small enterprises generally overlook. Debt brings a discipline to investing that can help your business, especially in its growing years. While you won’t get a loan to increase your discipline, you can still consider it a positive effect of taking on debt.

4. Doesn’t require other’s perspectives

There is no need to seek the advice of the shareholders in decision-making. Debt is beneficial if you want to keep all of your ownership to yourself. In case of giving up on equity, the shareholder’s vote will become mandatory in making decisions for the company’s well-being, including investment and expenses.

5. Ownership remains intact

When borrowing a loan, the lender has no authority to claim anything. Ownership remains protected, and all the accounting decisions happen by the owners/entrepreneurs. Equity charges a portion of your business forever. 

There are numerous situations when it doesn’t feel right to go into debt. However, if you choose the right way, it isn’t anything to fear. On the contrary, debt can be utilized as a strategic tool for business growth and is often an inexpensive option for financing compared to other substitutes. Debt is reversible, but there’s no turning back once the equity is lost. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

You use social media platforms to stay in touch with people daily, but have you thought about using them for business? If not, then now is the time to explore ways you can use social media for business promotion. There is no denying the usefulness of social media for business. Nearly all notable companies worldwide utilize social media marketing for business promotion. For many, social media marketing is the cornerstone of their marketing campaigns.

Others were late to the party, and the following suit started late. Despite that, using social media to promote your products, services, and businesses worldwide makes sense. It helps when you know ways to use this form of promotion properly. Before you tap into this concept, be aware of the dos and don’ts of social media marketing.

Why Use Social Media for Promotion?

Think about it: would you forego a platform that nearly 70% of the world’s population uses daily for business promotion and interaction? Certainly not! On the contrary, you would do everything to capitalize on making the most of this platform. However, before you decide to use it for business promotion, there are things to consider. The following will help you maintain focus and capitalize when using social media.

The Do’s

Nowadays, finding and hiring a proficient social media marketing team for business promotion is necessary. They do this by placing ads in job portals, newspapers, and many other ways. Advertising for hiring is the best thing to do, as you will find good profiles that will do justice to your selection. Keep in mind that your business’s social media account will create an early impression. It is necessary to fill in all the details so your customers have no difficulty finding your account.

Segregate Business and Personal Accounts

Some social media executives combine personal and business accounts, thinking they will receive more ROI, which is rarely the case. Segregating business and personal accounts is necessary, so discuss this with your social media team. Maintain consistency when sharing your business content so your customers and readers know which account to follow. It also helps your friends and family avoid spam, as they know which account to follow for your updates.

Make Regular Posts

You must decide how often to engage with your community using social media posts. The frequency of posts should depend on the business and industry you operate in. To ensure community engagement and interest, make at least two thoughtful posts weekly. Posting inconsistently on social media will result in a loss of community and readers.

Share Thoughtful Content

Every post you share from a business account becomes a representation of your business. Put a lot of thought into every post you make and share. It will give you many readers to discuss your business the way you want. Take pride and own the content you share after putting an immense amount of time and effort into crafting a company result.

Don’ts

Posting too often on your business profile can be as harmful as not posting at all. Too many posts can lose your reader’s interest, and they’ll soon unfollow the page. Continuing this trend for a month or two makes you lose many of your business page followers. Use the following criteria for engaging with your followers and keep them interested:

• Pinterest – 10 pins per day
• Twitter – 15 tweets per day
• LinkedIn – 1 post per day
• Facebook – 1 post per day

Falling for Numbers

One way of knowing where your page stands is through the numbers. Business page owners would lose sleep over numbers and eagerly wait to have more followers on the page. It will not work as media platforms are now separating real accounts from those found to be spam. Getting likes and comments from such accounts is redundant, as these will not work. 

Engagement Bait

Engagement baits were once a great tactic to boost your page’s engagement, but this is no longer the case. Social media platforms no longer allow this type of engagement. Many clients complained about pages using spamming and baits to lure readers into becoming followers, to which social media platforms responded. Such posts will not be demoted, and page owners will receive a warning about this. If the page continues to bait, the platform will blacklist the page.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

PPC, or Pay-per-Click advertising, is one of the most effective digital marketing strategies that generates instant results for marketers. However, the results of PPC campaigns depend highly on the nature of the client, as everyone is different. PPC works by establishing paid ads on Google search results pages that users can engage with. Every click made has a price based on bids before starting the campaign that the advertiser pays.

PPC brings a targeted audience, but it also acts as a scalable method to gain a relevant audience. Achieving successful traffic from PPC means optimizing the campaigns according to trends and avoiding common mistakes.

Here, we will list a few tips to help make your PPC advertising campaign better.

Tips to Enhance PPC Campaign

• Focus on high-performing keywords

Using industry-related keywords is the heart and soul of digital marketing and is also essential in PPC. Depending on your goals, you can identify the keywords that work best for your campaigns. Consider click-through rate and conversions as the defining factor of PPC due to the selection of keywords.

If you want your PPC campaign to perform at its best and generate results, you must ensure that the keywords used are relevant. Focus on high-performing keywords through researching and initiating your campaign to get the best ROI.

• Define your goal

Defining your goal in a PPC campaign is essential to gathering relevant results. Everything needs a goal, and so does PPC advertising. You cannot optimize your PPC campaigns without having a definite and measurable end goal. Campaign goals are the foundations of a successful advertising strategy and act as a roadmap before initiating PPC.

It is essential to ensure that your goals have measurable metrics to identify the achievement level quickly. After defining the plans, you have better chances to improve your campaign accordingly and see if you have reached the desired level.

• Display ads at the right time

The essence of a successful PPC advertising campaign is to show the ads to the right customer at the right time. Picking the right time and schedule comes down to your knowledge of your target audience.

You must conduct market research and compare the results with the customer profile. You must create an advertisement scheduled for display. Your starting cost may increase as you experiment with different time durations. Once you have managed your campaign, displaying the ads at the right time is easy for maximum reach.

• Choose the bid strategy

Bid strategy is an element that will lay the groundwork for your campaigns and, therefore, must be chosen wisely. Start your bid strategy with goals in mind and the desire to boost brand visibility. You can select conversion-based, impression-centric, view-based, or click-based bidding strategies.

Each strategy has different requirements and result-generation metrics that you must select according to your goals. Remember that if the bid strategy plans are unclear, they will influence the overall campaign.

• Always have mobile optimization

Almost half the internet population has smartphones that they use to stay online. This prospect allows you to target a massive clientele for your business. Similar to SEO practices, your PPC campaigns also need mobile optimization.

Google AdWords allows you to preview your campaigns and review how they will look to your clients. Check for its module display and optimize it for your smartphone users to easily engage with your campaign.

• Target the location carefully

Selection of target location is just as important as choosing the right keywords. What is the point of running a campaign in a region where your targeted audience does not exist? Google AdWords allows you to select your target location for better engagement.

For instance, if you are a local small business owner, your target is your locality. On the other hand, you must target worldwide if you offer services or products for a broader range of customers. It all depends on your business goals and the targeted customer base.

Final Word

Running a successful PPC campaign depends on combining keywords, strategies, and bidding techniques. In short, a carefully designed plan will help make the most out of a campaign. Take guidance from the abovementioned points to ensure you get the best ROI from the campaign you run. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

By: Jennifer Brazer

Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.

Fact Checked By: Brittany McMillen

7 Types of Interviewers You’ll Encounter in Your Job Hunt

Interviewers come in seven distinct types that can make or break your job hunting success, each requiring specific strategies to navigate effectively. Understanding these different interviewer personalities helps you adapt your approach on the spot, turning potentially challenging encounters into opportunities to showcase your value.

The difference between landing your dream job and continuing the search often comes down to how well you read and respond to the person across the table. By learning to identify these common interviewer types, you’ll walk into every meeting prepared with tactics that impress even the toughest hiring managers.

What are the 7 types of interviewers you’ll encounter in your job hunt?

• Interviewers typically fall into seven categories: Absentee, Buddy, Inquisitor, Robot, Talker, Pressurer, and Pro, each requiring distinct response strategies

• Absentee and Robot interviewers require concise, impactful responses that cut through their detachment or rigidity

• Buddy and Talker types need gentle redirection to keep conversations professional and focused on your qualifications

• Inquisitor and Pressurer styles test your composure and preparation, demanding structured responses under scrutiny

• Pro interviewers blend multiple techniques and seek candidates who demonstrate industry knowledge and strategic thinking

The Absentee Interviewer: Handling Disengagement with Confidence

The Absentee interviewer is physically present but mentally elsewhere. You’ll recognize them immediately by their distracted demeanor – checking emails, glancing at their phone, or displaying minimal eye contact. According to a 2023 study by Resume Genius, nearly 37% of job candidates report encountering disengaged interviewers, making this one of the most common challenging interview scenarios.

When facing an Absentee interviewer, your primary challenge is capturing and maintaining their attention. Keep your answers brief yet impactful – aim for 60-90 second responses that highlight quantifiable achievements. For example, rather than providing a chronological work history, lead with “I increased department efficiency by 28% within six months” to snap them back to attention.

A powerful strategy is the “check-in” technique. After delivering key points, ask, “Does that address what you’re looking for?” This gentle prompt requires their engagement. If they remain distracted, consider a respectful pivot: “I notice we might be pressed for time today. Would it be more valuable to focus on specific aspects of my experience that align with your immediate needs?”

Your follow-up becomes crucial with Absentee interviewers. Send a concise, bullet-pointed thank-you email summarizing your key qualifications and adding any points you couldn’t address during the interview. This second chance at making your case often works in your favor, as distracted interviewers rarely take comprehensive notes.

The Buddy Interviewer: Maintaining Professionalism Amid Friendliness

The Buddy interviewer creates an atmosphere that feels more like a casual conversation than a formal evaluation. They laugh easily, share personal stories, and might even compliment your choice of tie or earrings. While this approach puts many candidates at ease, it presents unique challenges – particularly the risk of oversharing or straying too far from professional topics.

According to hiring statistics from Career.io, approximately 65% of hiring managers use informal techniques to assess cultural fit, making the Buddy approach increasingly common. The danger lies in mistaking friendliness for friendship, which can lead to discussing inappropriate topics like office politics, current salary, or personal challenges.

When engaging with a Buddy interviewer, mirror their warmth but maintain professional boundaries. If they start sharing weekend stories, respond briefly then pivot: “That sounds wonderful! Speaking of teamwork, I’d love to share how I collaborated on a recent project that increased client satisfaction by 42%.”

Remember that despite the casual tone, this person is still evaluating your fit for the role. A good strategy is to mentally categorize your responses into “professional sharing” versus “personal sharing,” limiting the latter to brief, positive topics that demonstrate your interpersonal skills without revealing too much.

Use the interview techniques for candidate evaluation that match their style—warm and conversational—but keep redirecting to your qualifications. The goal is to build rapport while consistently demonstrating your value proposition for the role.

The Inquisitor Interviewer: Turning Interrogation into Opportunity

The Inquisitor approaches the interview as an intense examination, firing detailed questions about your resume, challenging claims, and probing for inconsistencies. Their rapid follow-ups and skeptical tone can feel intimidating, but this interview style actually provides an excellent opportunity to demonstrate your expertise and composure under pressure.

Research from Randstad reveals that structured, probing interview techniques lead to 25% more accurate hiring decisions. Inquisitors know this, which is why they dig deep into your background. Their goal isn’t to make you uncomfortable but to verify that you truly possess the skills and experience you claim.

The key to success with an Inquisitor is thorough preparation using the STAR method (Situation, Task, Action, Result) for crafting responses. For every major accomplishment on your resume, prepare detailed examples with specific metrics. When an Inquisitor asks, “You claim you improved efficiency—by how much exactly?” you’ll be ready with precise figures.

One effective strategy is the “Laser Beam” approach. When faced with a complex question, first clarify their priority: “That’s an important area—would you like me to focus on the technical implementation or the business impact?” This demonstrates thoughtfulness while giving you time to organize your response.

The Inquisitor respects candidates who remain composed while delivering substantive answers. Don’t take their challenging style personally—view it as validation that they’re seriously considering you. Their thorough questioning often indicates interest in ensuring you’re the right fit for challenging but rewarding roles.

For deeper insight into handling challenging question patterns, explore resources on behavioral interview questions that explain the psychology behind this approach.

The Robot Interviewer: Navigating Scripted Interactions Successfully

The Robot interviewer follows a rigid script, asking identical questions to every candidate with minimal deviation or emotional expression. Often seen in larger organizations with standardized hiring processes, this approach can feel mechanical and impersonal. According to SHRM data, about 47% of large companies use standardized interview scripts to ensure consistency across candidates.

The hallmarks of a Robot interviewer include predetermined questions read directly from a form, limited follow-up regardless of your answers, and minimal acknowledgment of your responses beyond note-taking. While frustrating, this approach actually creates a level playing field where your responses—not rapport—determine success.

Your strategy should focus on making standardized questions work to your advantage. When asked common questions like “Tell me about a time you faced a challenge,” don’t provide generic answers. Instead, use the opportunity to highlight specific achievements that set you apart from other candidates who will face the identical question.

End the interview by asking thoughtful questions about the role and team dynamics. This often breaks the scripted pattern and gives you valuable insights while demonstrating your genuine interest. Questions like “What qualities have made people successful in this role?” can reveal what they’re truly seeking beyond the standardized assessment.

After the interview, send a personalized thank-you note that reinforces key points from your conversation. Since Robot interviewers typically compare candidates based on notes and scoring systems, this additional touchpoint can help you stand out in their evaluation matrix.

The Talker Interviewer: Redirecting Conversation to Showcase Your Value

The Talker interviewer dominates the conversation, sharing extensive stories about themselves, the company, or tangential topics with minimal space for you to respond. While their enthusiasm may be genuine, this pattern can prevent you from adequately demonstrating your qualifications. Recent interview statistics show approximately 22% of failed interviews result from candidates lacking sufficient opportunity to convey their value proposition.

The challenge with Talkers isn’t getting them to like you—they’re already comfortable—but rather creating openings to highlight your relevant experience. When they pause (even briefly), use strategic phrases like “That connects with my experience at…” to bridge their comments to your qualifications. Keep these interjections concise and relevant.

I recall interviewing with a particularly chatty executive who spent 20 minutes describing company challenges without asking a single question. By carefully timing my response with “That reminds me of a similar situation I navigated at my previous company,” I created an opening to demonstrate relevant problem-solving skills without seeming abrupt.

Ask targeted questions that refocus the conversation: “Based on what you’ve shared about the department’s goals, how would my role contribute to those priorities?” This gives you the floor while keeping their interests central to the discussion. Remember that Talkers often respond positively to candidates who show genuine interest in their perspectives while gently steering back to professional evaluation.

While it may seem counterintuitive, taking brief notes during their monologues demonstrates attentiveness and provides reference points for your follow-up questions or comments. This subtle action can help establish the conversational rhythm of a proper interview rather than a one-sided presentation.

The Pressurer/Stress Interviewer: Maintaining Composure Under Fire

The Pressurer creates deliberate tension to assess how you function under difficult conditions. Their techniques include rapid-fire questioning, long silences after your answers, challenging your statements, or even displaying skepticism about your qualifications. This approach is particularly common in roles requiring crisis management, customer service, or high-stakes decision-making.

According to Langley Search Partners, about 18% of companies use stress interview techniques for positions requiring exceptional composure, making this a relatively rare but important interviewer type to prepare for. Understanding the purpose behind their methods helps maintain perspective—they’re testing your problem-solving abilities, not personally attacking you.

The most effective response is controlled, measured reactions. When faced with challenging questions, pause briefly before answering. This demonstrates thoughtfulness rather than reactivity. Practice phrases like “That’s an interesting question. Let me consider that for a moment…” which create space for composed thinking.

Maintain steady eye contact and neutral body language regardless of the interviewer’s tone. Research shows that candidates who maintain physical composure during stress interviews are rated 30% more favorably even when their verbal responses are identical to more visibly flustered candidates.

For enhanced preparation, consider role-playing stress scenarios with a colleague before important interviews. Practice being interrupted, challenged, or faced with seemingly impossible questions to build resilience. The goal isn’t perfection but demonstrating adaptability under pressure.

For a deeper understanding of these evaluation methods, explore resources on recruitment strategies for effective interviewers to understand the methodology behind pressure techniques.

The Pro Interviewer: Engaging with the Strategic Hiring Expert

The Pro interviewer combines multiple techniques with exceptional skill, creating a comprehensive evaluation experience. They blend behavioral questions, hypothetical scenarios, and technical assessments while maintaining rapport throughout. According to Zirtual’s interview statistics, professional interviewers typically have 5+ years of hiring experience and achieve 70% higher retention rates with their hires.

You’ll recognize Pros by their balanced approach—they follow a structure but adapt based on your responses. They listen attentively, ask thoughtful follow-ups, and seamlessly transition between topics. While challenging, interviews with Pros often feel fair and productive since they’re focused on genuine fit rather than arbitrary challenges.

Success with a Pro requires demonstrating both technical competence and strategic thinking. They’re evaluating not just whether you can do the job, but how you approach problems and whether you’ll thrive in their specific environment. Showcase your industry knowledge by referencing relevant trends: “I’ve noticed your company is emphasizing X approach, which aligns with my experience implementing Y solution.”

Use the SOAR method (Situation, Obstacle, Action, Result) to structure comprehensive responses that demonstrate your problem-solving process. Pros appreciate candidates who can articulate not just what they did but why they chose specific approaches and what they learned from the outcomes.

Ask insightful questions that demonstrate your interviewing skills for managers and strategic thinking: “What’s the biggest challenge your team is currently facing that someone in this role could help solve?” This positions you as a solution-provider rather than just a job-seeker.

The Pro respects candidates who bring equal professionalism to the table. By matching their level of preparation and engagement, you position yourself as a peer rather than merely an applicant.

Preparing for Multiple Interviewer Types: Your Strategic Advantage

In today’s hiring landscape, you’ll likely encounter several interviewer types during your job search, sometimes even within the same company. According to a 2024 survey by Resume Genius, 72% of job seekers face at least three different interviewer styles during a single hiring process. Developing adaptability is therefore a critical skill for interview success.

The most effective preparation includes researching both the role and potential interviewers. LinkedIn profiles can provide clues about interviewer backgrounds—those with technical expertise may take an Inquisitor approach, while those in people-focused roles might use the Buddy style. Company review sites often contain interview experiences that hint at common styles within specific organizations.

Create a preparation matrix with different response strategies for each interviewer type. For example, prepare concise, impact-focused answers for Absentees and detailed STAR method responses for Inquisitors. Role-play with a friend, having them switch between different interviewer styles to build your adaptability.

Pay attention to interviewer signals within the first few minutes. Their opening questions and body language provide important cues—a formal, detailed first question suggests an Inquisitor or Robot approach, while casual chitchat indicates a Buddy or Talker. This early identification allows you to pivot your communication style accordingly.

Remember that while adapting to interviewer styles is important, authenticity remains essential. Your goal is to present your best self through different communication approaches, not to become a different person for each interview. Maintaining this balance creates a consistent professional identity while maximizing your impact with each interviewer type.

For additional guidance on navigating diverse interview experiences, explore job interview tips for a successful hiring process that can help you prepare for even the most challenging scenarios.

Your Post-Interview Strategy: Maximizing Impact With Each Interviewer Type

After encountering any of these interviewer types, your follow-up approach should be just as strategic as your in-person tactics. Statistics from Career.io reveal that 68% of hiring managers say a thoughtful post-interview communication influences their decision, yet only 31% of candidates optimize this opportunity.

For Absentee interviewers, send a concise, bullet-pointed follow-up that reinforces key qualifications they might have missed during their distraction. Include a specific next step: “I’d welcome the opportunity to elaborate on my project management experience in a follow-up conversation.”

With Buddy interviewers, maintain the warm tone established during your meeting while reinforcing professional qualifications: “I enjoyed our conversation about team dynamics and wanted to emphasize how my collaborative approach delivered measurable results at my previous company.”

For Inquisitors, address any questions you feel needed more thorough responses: “Upon reflection, I’d like to provide additional context about the revenue growth I mentioned…” This demonstrates continued engagement with their detailed evaluation process.

Robot interviewers respond well to structured follow-ups that mirror their systematic approach. Include clear references to the job requirements and how your experience fulfills each one, making their evaluation process more straightforward.

When following up with Talkers, reference specific stories they shared to show you were actively listening, then bridge to your relevant qualifications: “Your description of the company’s expansion plans reminds me of my experience scaling operations at…”

For Pressurer/Stress interviewers, a confident, succinct follow-up reinforces that you remain composed even after challenging interactions. Focus on solutions rather than difficulties: “Thank you for the thorough discussion of challenges facing the role. I’m excited about the opportunity to apply my experience in resolving similar situations.”

With Pro interviewers, demonstrate continued strategic thinking by referencing industry trends or specific company initiatives in your follow-up, positioning yourself as a knowledgeable industry peer rather than just a candidate.

For further insights into mastering the entire interview process, explore best practices for interviewing that can help you navigate even the most complex hiring situations.

FAQ

How quickly can I identify an interviewer’s type during the conversation?

Most interviewer types reveal themselves within the first 3-5 minutes through their opening questions, body language, and initial engagement level. Absentees will seem distracted from the start, Buddies open with casual conversation, Inquisitors begin with detailed questions about your resume, Robots follow a clearly scripted introduction, Talkers dominate the early conversation, Pressurers create immediate tension, and Pros balance structure with flexibility from the outset.

What if my interviewer seems to be a combination of several types?

Many experienced interviewers blend approaches based on the role and candidate. When facing a hybrid style, focus on the dominant characteristic while remaining flexible. For example, if primarily an Inquisitor with some Buddy elements, prioritize detailed, evidence-based responses while maintaining warm rapport. Adaptability is key—shift your approach if the interviewer’s style evolves during your conversation.

Should I directly address problematic interviewer behavior, like an Absentee’s obvious distraction?

Use subtle redirection rather than direct confrontation. For an Absentee, try “I’d be happy to elaborate on any aspects of my experience that are most relevant to your needs” rather than “You seem distracted.” With Talkers, use brief transitional phrases during natural pauses: “That’s interesting—it connects to my experience with…” Direct challenges to interviewer behavior typically create tension without improving outcomes.

How can I prepare for a stress interview without becoming anxious?

Preparation reduces anxiety. Research common stress interview questions, practice maintaining composure during mock interviews, and develop a mental framework for handling unexpected challenges. Remember that stress interviews test process, not perfection—interviewers are evaluating how you approach problems rather than expecting flawless answers. Having a few prepared phrases like “I’d like to take a moment to consider that question” gives you thinking space during high-pressure moments.

What’s the best approach when interviewing with a panel representing different interviewer types?

Panel interviews often include multiple styles simultaneously. Address each question to the person who asked it while remaining aware of the entire panel. Tailor your energy level to the room—slightly more animated than the most reserved panelist. When one panelist exhibits a specific style (like an Inquisitor asking for details), provide the requested information while ensuring your answer remains relevant to the broader panel. After addressing specific questions, make brief eye contact with other panel members to maintain connection.

Sources

• Monster Careers. “The Six Species of Interviewers.” Monster Jobs.

www.monster.com/career-advice/article/types-of-interviewers

• Indeed. (2025, March 26). “11 Types of Interviewees and How To Identify Them.” Indeed.com.

www.indeed.com/career-advice/interviewing/types-of-interviewers

• CUNY Career Plan. (2018, September 25). “Types of Interviewers.” CUNY Careers Blog.

www.cuny.edu/careers/blog/types-of-interviewers

• CareerThinker. “Understanding Different Types of Job Interviews.” CareerThinker.com.

www.careerthinker.com/interview-types

• Resume Genius. (2024, June 13). “2024 Hiring Trends Survey.” ResumeGenius.com.

https://resumegenius.com/blog/job-hunting/hiring-trends-survey

• Zirtual. (2023, June 23). “80+ Job Interview Statistics.” Zirtual.com.

80+ Job Interview Statistics & Trends (2024)

• Randstad. (2020, June 8). “The Magic of Structured Interviews.” Randstad.com.

https://www.randstad.com/workforce-insights/talent-management/magic-structured-interview

• Langley Search Partners. (2024, June). “Creating an Inclusive Recruitment Process.” LangleySearch.com.

https://www.langleysearch.com/blog/2024/06/creating-an-inclusive-recruitment-process-tips-for-avoiding-bias

• Career.io. (2024). “Job Interview Statistics.” Career.io.

https://career.io/career-advice/discover-job-interview-statistics

• Society for Human Resource Management (SHRM). “Talent Acquisition Resources.”

https://www.shrm.org/resourcesandtools/hr-topics/talent-acquisition/pages/default.aspx

• Harvard Business Review. “Interviewing Skills for Managers.”

https://hbr.org

• Wikipedia. “Behavioral Interview.”

https://en.wikipedia.org/wiki/Behavioral_interview

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

It seems it was yesterday when technology, through computer solutions, made its first steps in managing macro companies. Almost two decades later, any business, regardless of size, can be controlled using mobile business management apps that facilitate remote work or telework.

These are applications that have to do with billing, social networks, content, task planning, and time control:

1. GSuite: the star among mobile business management apps

Google’s smart apps package facilitates remote work in the cloud through services and features such as Gmail, Calendar, Drive for hosting files, or Hangout for instant messaging.

Any self-employed or self-respecting entrepreneur will access the benefits of GSuite from their mobile device. It is a must in the set of mobile business management apps.

2. Business Evernote: multitasking function

It is a multifunctional tool that acts as a digital plan, project manager, data collector, or synchronization system for shared workspaces, so you do not lose sight of your productivity and that of your team. Its presence in the lists of mobile business management apps is constant.

3. Hootsuite for your social media strategy

If your business has profiles on social networks, you can program your publications through Hootsuite and untimely to do it manually. In this way, you can continue to be the perfect community manager from the mountain, beach, or in your free spaces between client and client.

If you want to continue researching social media programming tools, we recommend reading this other article by Info Autonomists.

4. Google Analytics: without losing sight of the traffic

Do you want to follow the evolution of the traffic ratios to your website at any time and place? Set up Google Analytics on your mobile to monitor the number of visits to that post you programmed on the blog or the sales page.

Following the results will give you the keys to optimize your Inbound Marketing strategy and better know your users and their behavior on your website at any time during the holiday.

5. Sésame: not another hour or an hour less

Do you want to know how much time you will devote to job management under the beach umbrella if you take a few days off in September, the cheapest and quietest summer month? With Sésame, you can count your time on each task, whatever your geographical location.

Also, as a company manager, you can obtain your employees’ schedules and attendance sheets during your absences.

6. Trello, a mobile app for management and internal communication

Another online tool with its app is to improve the productivity of your business. Trello is a visual and intuitive project manager that allows you to plan tasks, attach files, adding labels, comments, and descriptions. You can also set the job’s due date and communicate with the project co-responsible if you must give a touch of attention and tie yourself in short.

Besides, the free version covers most of the needs generated by a project manager.

7. LastPass, unlimited access to your sites

Cybersecurity has also been made hollow among mobile business management apps. During the holiday period, it is more than likely that you will change your device when connecting, and it is essential to have the passwords of your sites. This question is not limited to vacationers but also those who work from home or from their businesses. If you connect from the cafeteria, you will manage a new agreement with a provider.

All in All

Technology has made our lives more comfortable and efficient. Within minutes, we can deliver information from one panel or platform to the other. We can now work remotely without physically being present in one place. You can even keep an eye on your employees if you are on vacation or out of town. There is nothing that can come between you and the success of your business in this modern era. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.