Author: Complete Controller

We are witnessing a swift technological surge, particularly with the exponential growth of machine learning and AI across various sectors. Among their most significant impacts is the notable advancement of small to medium-sized businesses (SMEs) in today’s landscape. AI is a critical ally for SMEs, offering them a competitive edge in their respective industries by analyzing competitors’ strategies and optimizing their operations.

Though subtle, this growth has unlocked numerous opportunities for organizations to stay ahead. Survey data indicates that approximately 29.5% of CEOs acknowledge AI’s transformative influence on their operational methodologies. Today, we delve into how AI has reshaped SMEs in the new decade.

Online Retail Businesses

We are at the peak of online retail, where the concept of window shopping has long gone. The advent of AI has been a groundbreaking achievement in making online retail systems more customer-centric. From product categorization to customer support, online retail businesses have benefitted extensively from AI implementations.

Organization Businesses

Delivering goods has never been so accurate since AI came into the picture. With minimal human intervention, supply chain services are on the verge of breakthrough development and continue to efficiently provide services to various businesses. Furthermore, the online retail system has been in motion for many years. Nonetheless, flawless planning services have made delivering products more manageable compared to the old days.

Customer Support

Another area where AI has notably impacted is customer support services, drastically changing the overall consumer experience. The invention of chatbots has made the job a lot easier for providing necessary support to consumers during non-working hours. Not to mention that these chatbots now have the programming to oversee manual tasks and can operate countless consumers 24/7 without any human presence.

Efficient Sales Procedure

Those days have gone by when sales techniques rely on cold calling and transferring lengthy emails. Many kinds of media influence clients, from TV ads to social media channels. Now, Snapchat has become a remarkable tool. The sales pitch should reach the right client at the correct time on the fittest platform. Integrate AI into your CRM for an innovative and practical approach to marketing for your business. An effective AI-based CRM can multitask and manage all your business activities.

The use of AI will help you get to know your clients better while delivering customized solutions. Online businesses are using AI to ask questions to their consumers. They customize their products based on their preferences and display only the ones that suit the client’s preferences. In this way, the possibility of a high client conversion rate will increase with excellence.

No doubt, AI is transforming the sales scenario for the better by changing the sales methods. Now, clients are getting non-customized solutions. As a result, businesses are getting client insights fast, and the conversion rate is increasing quickly.

The Future is Here, and so is Artificial Intelligence (AI)

AI supports humans by reducing their manual work, but it can also improve business productivity. In retrospect, AI is the need of the hour and is here to stay for a long time.

According to the research paper of the Accenture Institute for high-performance technology, by 2035, AI could double the economic growth rates in various developed countries every year. The annual growth rate of AI adoption has risen from 2.6% to 4.6%, with $8.3 Trillion in the US. The annual growth rate of AI could increase from 2.5% to 3.9%, with 814 billion dollars in the UK.

Thus, if modern SMEs want to survive in this fast-paced world of business operations, they must fully utilize AI’s services. AI controls everything from marketing practices, organization schedules, and customer support to generating automated emails. Artificial intelligence (AI) will replace around 16% of American jobs by the end of this decade. All business owners need to do is ensure that they grasp the full benefit of the innovation.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

People love to invest when they have enough opportunities for higher returns. There are specific ways to improve our investment, some of them as described below:

You should put away your cash if you need to stretch beyond the monetary bend. Furthermore, it would help if you guaranteed you expanded your profits because you buckled down for your money. 

The most effortless approach to making riches is to computerize it. While you can’t ensure how the financial exchanges will perform, you can do the following best thing – control your activities. That implies making customary commitments to your venture accounts. The more reliably you spare and contribute, the quicker your venture portfolio will develop.

Speculation expenses matter. Perhaps the most effortless approach to supporting your venture returns is to lessen the administration charges and other costs you pay. This includes the charges you consider and the expenses covered by the fine print of your store’s plan. Why is this so incredible? Because every rate point you pay in the board charges impacts your profits. Moreover, even modest amounts can have a considerable effect when exacerbated after some time.

Why is this so groundbreaking? Every rate point you pay in the board charges straightforwardly impacts your profits. Also, even modest quantities can have an enormous effect when exacerbated after some time.

Investment with Lower Cost

It’s always easy to lower the cost of your expenses associated with the investment. You cannot disregard the fees when you are earning a good amount. It is not good in the long run to ignore your investment cost.

Portfolio Diversification

A very well-said statement, “Don’t put all your eggs in one basket.” However, this should diversify the investment portfolio if we must improve our investment for longer, and diversification matters even in a shorter time frame.

Long-Term Benefits

Becoming prosperous in a few days is the worst mentality that affects the investor. Numerous schemes proposed by experts promise to double or even triple your investment within two to three years. It is where the investor gets lost by adopting these schemes. Even the child’s nurturing took seven years, according to psychological experts. Buying a good home and building a career requires patience in today’s world. It is not the factor that you may become rich in a year or two, but retaining your richness level is the critical factor.

Experts Opinion Matters but Not Guarantees

Suppose you want to be a good investor in the long run and keep a specific track record of your earnings. Then, believe that you must randomly exclude yourself from the expert’s opinions. Yes, this matters sometimes, but you would often be distracted from your investment goals and strategies. You may decide by yourself where your investment returns move according to your actions.

Make Efficient Use of Tax Credit

Taxes always play a vital role in your investment returns. Each dollar you save from your existing portfolio will give you an edge to reinvest wisely. The tax code written by the government provides benefits to investors for minimizing their taxes on investments. More commonly, income taxes have a direct impact on your investment earnings.

Revision of Your Investments on Timely Durations

Although you have diversified your investment portfolio, prompt continuous revision is required. For example, if one investment shows higher returns than others, then your decision to rebalance your investment funds matters. Rebalancing is commonly used to revise the portfolio to its original diversification level.

Taxes are unavoidable. The duty code gives speculators approaches to limiting their charges on ventures. Like venture the board expenses, every dollar spared is another dollar remaining in your portfolio, which can contribute extra returns.

Conclusion

In conclusion, wise investing requires a strategic approach. These strategies, automating contributions to minimizing fees and diversifying portfolios, pave the path to long-term success. Remember, patience and self-reliance trump quick gains, and prudent tax planning enhances returns, ensuring a prosperous financial future.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

What makes business analyst tools so important? When discussing managing an organization’s workflow, these tools significantly help optimize and streamline business operations. For instance, to get better productivity, organizations use software systems. These systems include document management systems, content management systems, and business process management.

Remember, implementing the best workflow management systems can be challenging and costly. However, if you seek the services of a professional IT business analyst, your company can benefit from them, which means you will get the best returns on your investments.

Reduced Need for Manual Labor

Business analyst tools allow your team to work on non-repetitive tasks. It will also enable them to expand their skills and work on projects and tasks that require more human input. Work management tools ensure that the work is done faster without leaving any margin for error. Rather than using these tools to replace employees, you should make the workplace more productive and efficient.

Better Accountability

Business analyst tools enable companies to be better at micromanagement, so you must use the latest tools to increase productivity. Using these tools, organizations can assign work to specific employees based on their skills and ensure that the job is assigned to a team that can guarantee timely completion.

Organizations need to know what goals they want to achieve, as this allows everyone to be on the same page and prevents unnecessary intervention. By removing private opinions and considerations, databases will also improve management and staff relationships. Databases also ensure records are stored safely and reviewed during the audit.

Streamlining Business Operations

Business analyst tools also enable organizations to gain valuable insights into the business’s operations. For instance, managers can use automation software to determine which tasks can be completed simultaneously rather than sequentially. You also understand which steps are unnecessary, allowing you to make intelligent and informed decisions. For example, you will know which employees perform at their best and which are free.

Communication

Business analyst tools ensure that you no longer need paper or telephones to communicate effectively. They also make the office more manageable and greener. One of the main reasons people quit their jobs is inadequate or poor communication in the workplace.

To communicate better, organizations use tracking software to provide their employees with a better way of discovering what needs to be done now and in the future. To ensure the smooth day running of your business, you must ensure that your employees’ communication is transparent and honest.

Benefits of Hiring a Professional Business Analyst

One question constantly being asked on the international forum is what the benefits of hiring a business analyst are. For businesses, analysts offer many benefits. However, others might need to be more familiar with them. In today’s business environment, the business analyst holds the company together.

A professional business analyst makes your work more manageable and breaks it down into pieces. They also simplify testing and development for business owners. These professionals are trained to ensure your business operations are on track by documenting their progress. That means you get the best returns on your investments.

Another significant advantage of hiring a professional business analyst is that it can help project managers avoid getting overwhelmed by schedules, reports, budgets, and other issues. A business analyst can also provide professional support to the project managers, sponsors, and team members.

Finally, a professional business analyst knows how to increase the potential returns and benefits. For example, they know how to discover and uncover new business needs and ensure that your priorities are in order, bringing the best value.

Conclusion

In conclusion, business analyst tools are crucial in enhancing organizational efficiency. From optimizing workflows to improving communication and accountability, these tools offer a range of benefits. Hiring a professional business analyst can further amplify these advantages, ensuring that businesses achieve their goals effectively while maximizing returns on investments.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

By: Jennifer Brazer

Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.

Fact Checked By: Brittany McMillen

How to Use Automation to Scale Your Content Marketing Strategy

I remember the exact moment I realized I was drowning in content creation. I had blog posts half-written, emails scheduled at the wrong times, and social posts slipping through the cracks. It wasn’t that I lacked ideas—I lacked automation. That’s when everything changed.

In today’s world, content marketing isn’t just about pushing out content—it’s about doing it intentionally, at scale, and in a way that connects with real people. If you’re not using automation to handle the heavy lifting, you’re working three times harder than needed.

Recent data shows this shift is happening fast: 76% of marketers now use marketing automation more than sales teams and 139% more than finance departments. With 46% of B2B marketers planning to increase their content marketing budgets in 2025, the automation trend is here to stay.

So if you’ve ever felt overwhelmed by your content workload, I’m going to show you how automation can take your marketing from chaos to clarity—without losing the human touch your audience craves.

Key Takeaways

• Use AI tools like ChatGPT to speed up brainstorming, writing, and content visuals—without replacing your voice
• Automate multi-channel publishing with platforms like Hootsuite and Mailchimp to stay consistent with minimal effort
• Use customer data to build personalized content journeys that boost your conversion rates
• Automate SEO with tools like SurferSEO to ensure every article hits the ranking mark
• Small business? No problem—automation helps you compete with larger companies on less time and budget
• Don’t go full robot: Combine smart tools with human insight to keep content natural and engaging

Building a Better Content Strategy with Automation

Creating great content consistently is the foundation of any successful digital marketing plan. By implementing effective content marketing strategies, businesses can attract, engage, and convert their target audience more effectively.

AI isn’t the future. It’s the now.

When you think of content marketing, what’s the hardest part? Coming up with fresh topics? Writing it all? Designing the visuals? AI can help with all of these tasks.

The numbers don’t lie: 85% of B2B marketers are already using generative AI tools, and 42% specifically use AI for writing and content creation. Even more impressive, 68% of marketing leaders report a positive ROI on their AI investments.

Tools like ChatGPT can help you generate headlines, captions, and blog outlines—but don’t let them replace your voice. Think of AI as a research assistant who never sleeps (but sometimes talks like it’s from Mars).

I’ve seen this firsthand with many of my clients. They use AI to handle the first draft, then add their expertise and personality. This approach to content strategy thought leadership helps them stand out while saving hours of work.

Deloitte Digital has seen this too. They used generative AI to help clients spark content ideas that actually stuck. The result? More relevant content that resonated deeply—and performed better.

Use AI to:

• Generate blog outlines and content briefs
• Write social captions and ad copy drafts
• Create visuals with tools like DALL·E

But always humanize it before you hit publish. As AI-driven digital marketing trends continue to evolve, remember that automation is the engine—but you hold the wheel.

Streamline digital marketing with content distribution tools

You created great content—now make it work for you. Automation platforms like Hootsuite and Mailchimp distribute your content across multiple channels without needing your attention 24/7.

Schedule posts that go live while you sleep. Segment email lists to deliver the right message to the right audience. Set up triggered campaigns that move leads down your sales funnel while you’re off grabbing lunch.

I used to spend Sundays scheduling all my social media for the week. Now my team sets up a month of content in just one afternoon. The time savings alone justify the investment in these tools.

When your content shows up in the right place at the right time, it builds consistency—which builds trust. And trust builds conversions.

Inbound Marketing: The Personal Touch at Scale

Attracting leads has never been easier—or more impersonal. Automation flips that script.

By using tools that track user behavior—think HubSpot or ActiveCampaign—you can build content paths based entirely on what your audience actually does.

For example:

• If someone downloads your eBook, they’re entered into a drip sequence that teaches them more about that topic
• If someone clicks a specific product link, your system tags them for future product updates

This is where automation meets empathy. You’re not blasting content—you’re building connection.

I implemented this approach for my financial services clients, and their conversion rates jumped 27% in just three months. People felt understood rather than marketed to.

When you know what your audience cares about, automation makes it effortless to give it to them—over and over.

SEO Content Optimization: Work Smarter for Traffic

Here’s a truth no one wants to hear: Writing great content is half the battle. The other half? Making sure search engines notice.

SEO tools like SurferSEO help automate optimization by pulling in top-ranking data and generating outlines built for ranking. That means:

• You spend less time guessing keyword placement
• You follow on-page SEO best practices without memorizing an SEO textbook
• Your content competes before it even hits publish

I remember manually analyzing competitor content and keyword density. Now these tools do it automatically, cutting research time by 80%.

Want to future-proof your traffic? Automate your SEO process so Google actually sees the amazing stuff you’re creating.

Social Media Marketing Automation: Always-on Engagement

Social media is where brand relationships are forged—but let’s be real, it’s hard to post, comment, and analyze consistently.

According to latest social media marketing statistics, engagement demands are higher than ever. Automation tools—like Buffer, Later, or Sprout Social—help you:

• Plan and post across all platforms
• Reply to messages via workflows and smart responses
• Track analytics without pulling endless reports

Think of it as your always-on brand ambassador—one that never forgets to post on Tuesday at 3 PM or answer a FAQ at midnight.

For businesses looking to stay consistent, following social media marketing best practices alongside automation tools can create a powerful combination that drives engagement without burning out your team.

Small Business? Big Content Strategy.

As someone who has helped small businesses build massive visibility on tight budgets, I can tell you that automation is their secret weapon.

The data backs this up: 67% of small business owners and marketers now use AI for content marketing or SEO. These benefits of content marketing automation for small businesses are clear – you look bigger than you are while spending less time.

You don’t need a full-time team. You need the right stack of tools that multiply your effort.

Start here:

• Use Canva with AI-generated content to speed up social design
• Plug content into Mailchimp to automate nurturing campaigns
• Load content calendars into Trello and integrate with your posting tools

It’s not about being everywhere—it’s about being consistent where it matters. Automation makes you look ten times bigger than your actual headcount.

I’ve seen one-person businesses compete with industry giants because they automated their content strategy. They focused on quality over quantity and let technology handle the repetitive tasks.

Conclusion: Market Smarter, Not Harder

Here’s the truth I’ve learned after guiding hundreds of content strategies: you don’t need to do it all—just automate the parts that slow you down.

The marketing automation market is projected to reach $13.97 billion by 2030 with a 12.8% annual growth rate. This isn’t a passing trend—it’s a fundamental shift in how marketing works.

When you combine your voice with today’s best tools, content marketing becomes less of a chore and more of a superpower.

Ready to transform your content marketing with automation? Visit Complete Controller today to learn how our financial management services can free up your time and resources to focus on growing your business through smart, automated marketing strategies.

FAQ

What is content marketing automation?

Content marketing automation uses software tools to schedule, create, distribute, and analyze marketing content. It handles repetitive tasks like email scheduling, social media posting, and performance tracking, freeing you to focus on strategy and creative work.

How much does content marketing automation cost?

Content marketing automation tools range from free plans to enterprise solutions costing thousands monthly. Most small businesses can start with basic plans ($20-200 monthly) from tools like Mailchimp, Buffer, or HubSpot, then scale up as needed.

What content can be automated?

Many aspects of content marketing can be automated, including social media scheduling, email marketing sequences, basic blog drafts, content curation, SEO research, performance reporting, and customer journey workflows. The key is automating repetitive tasks while keeping your unique voice.

Is AI content good for SEO?

AI-generated content can support SEO when properly edited by humans. Google doesn’t penalize AI content that’s helpful, original, and person-first. The best approach is using AI to create drafts that you then customize with your expertise, original insights, and brand voice.

How do I choose the right automation tools for my business?

Select automation tools based on your specific needs, budget, and technical skill level. Start by identifying your biggest time-wasters, then look for user-friendly tools with free trials. Pick platforms that integrate with your existing systems and can grow with your business.

Sources 

• Complete Controller. “5 Essential Marketing Strategies to Help Grow Your Business.”
• Complete Controller. “Everything to Know About Social Media Marketing.”
• Complete Controller. “How to Use Content to Set Yourself Up as a Thought Leader.”
• Deloitte Digital. “Content Automation.”
• Harvard Business Review. (2020, October). “How Small Businesses Can Benefit from Marketing Automation.”
  • https://hbr.org/2020/10/how-small-businesses-can-benefit-from-marketing-automation
• McKinsey & Company. (2023). “The State of AI in 2023: Generative AI Unlocks New Frontier.”
  • https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai-in-2023-generative-ai-unlocks-new-frontier
• Pew Research Center. “Social Media Fact Sheet.”

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

The cosmetic and plastic surgery industry is becoming the most high-profile medical industry today. As the industry continues to grow, the competition between the best practitioners also continues to grow.

The competition is fierce, and practitioners must have a solid reputation even to get patients to consult. Moreover, with the advent of technology, brand reputation has become a definite necessity for these plastic surgeons. 

Brand reputation in the contemporary era means utilizing digital marketing practices to advertise their services to clients everywhere. Due to the increase in internet usage and social media, billboard and paper marketing days are long gone. Here are four reasons that plastic surgeons should use digital marketing.

Increasing Demands for the Quality of Cosmetic Procedures

The days are over when cosmetic surgery is only for the rich and famous. People from all walks of life, belonging to different demographics, are opting for such procedures extensively. Thus, online marketing is the way to glory for a plastic surgeon with a business to run. 

People are online all the time, and social media gives people a platform to search extensively. Therefore, doctors and plastic surgeons need well-specified digital marketing strategies that can help them reach new patients. 

Statistics prove that people are searching for cosmetic or plastic surgery services online. According to a report from Health Works Collective, 72% of adults look for services online before they book an appointment. Another study found that around 57% of patients search for plastic surgery information online. Pew Research Center found that 80% of people search for cosmetic surgery-related queries online.

Online Presence for Aesthetic Cosmetic Practices 

Having an online presence for any business is essential for survival, let alone excel in the fast-paced world of digitization—notably, the plastic surgery industry, whose demand is increasing daily. Furthermore, the concept of referrals hardly takes place for plastic surgeries today.

Digital marketing consists of many subdivisions that plastic surgeons must implement thoroughly for success. Consequently, it increases the competition, with numerous cosmetic procedure providers and surgeons opting to improve their online presence extensively. 

Digital marketing is also a world of reviews, given that patients search for doctors for consultation online rather than listening to recommendations. According to Modern Aesthetics, 89% of people trust online reviews compared to word-of-mouth marketing. The Pew Research Center reviews that 30% of internet users refer to online reviews before getting healthcare services.

Increase in Search Engine Optimization 

The continuous development of Google’s optimization guidelines made it necessary for digital marketers to improve their online presence. Similarly, plastic surgeons must improve their online presence, especially if they wish to keep up with the increased demands of patients. 

SEO practices are comprehensive, given that they help increase the website’s visibility. Traffic increases acceptable SEO practices due to website visibility and higher ranks in search engine results. 

Users rarely reach the next page on Google’s search results, while the most optimized websites appear on the first page. Moreover, with SEO practices, plastic surgeons can also identify the primary keywords that can help them optimize their online presence. 

Different statistics show the importance of optimizing an online presence for any cosmetic or plastic surgery practice. Based on extensive research, Modern Aesthetics suggests that 77% of patients actively look for cosmetic surgery practices online. At the same time, 52% of patients visit websites to acquire information on plastic surgery practices. 

The Future of Plastic Surgery and Digital Marketing 

Online marketing is the future of advertising for health practices and institutions. According to research, around 72% of internet users searched for health information online, while 41% of consumers claim that social media helped them choose a medical treatment center. 

Digital marketing provides extensive opportunities for marketers to market their businesses in the future. Similarly, plastic surgeons can market their practices with proper strategizing procedures, not to mention the insights gathered from different digital marketing platforms that they can use to improve their future market campaigns. 

Furthermore, surgeons and cosmetic surgery institutions can probably statistically prepare tests based on social media websites to control future development. Research shows a dramatic increase in surgery requests by 31% due to photo sharing on social media. 

These stats are on the rise and will continue to grow. Therefore, plastic and cosmetic surgeons need to expand their horizons to produce results in patients in the future. As mentioned beforehand, cosmetic surgery practices are on the rise and will further increase in the future. Different statistics depict that most people search for plastic surgery practices online. 

Furthermore, with the increase of technological advancements in plastic surgery practices and digital marketing, online presence needs to evolve further. Therefore, as discussed in the article, plastic surgeons must improve their strategies and continue improving their online appearance for success.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Before discussing how ITaaS can be used for federal agencies, we must define ITaaS. ITaaS stands for IT as a service and is an operational model where the provider delivers an information technology service to a business, organization, or agency. The IT service provider can be an internal or external IT services organization.

Businesses, organizations, and agencies have to consider the following three IT considerations daily:

• The operational maintenance plans of the servers when the cloud takes over its infrastructure.
• Will the federal agency’s current infrastructure support the cloud takeover?
• The necessary security requirements after the implementation of ITaaS are as follows:

Based on the three considerations, if the agency chooses to get outside help, it should devise strategies to align the ITaaS model with its present system. The plan should include practices such as security and monitoring procedures.

They should also prepare a development environment to ensure that the ITaaS gets a better response time and that the SLAs are well-aligned with the production workloads. Moreover, the agencies must move carefully and pay close attention to ensure that the approach perfectly aligns with the agency’s security model.

However, to ensure that ITaaS is fully effective, companies need to review the SLAs every month. Since cloud support will provide service during weekday working hours, the system needs to be functional 24/7. Additionally, agencies should also consider sound procurement procedures from the ITaaS vendors.

Some providers deliver ITaaS solutions to private companies but not to federal government agencies. Thus, they need to be confident that their customers will use their services well. They must also acquire qualified IT professionals who will monitor their IT infrastructure to remain functional during difficult hours.

Why Is Aquilent’s ITaaS the Solution to Acquire?

The margin for error is far less for public sector organizations than for private organizations. Considering the scenario, Acquilent’s ITaaS is a perfect solution for federal agencies. In retrospect, Aquilent is unarguably the country’s leading ITaaS service provider to federal agencies.

Since they have helped numerous government organizations migrate to cloud platforms efficiently and easily, they understand what it takes and the background prerequisites to ensure that the migration and the operations are successfully implemented on the newly initiated cloud infrastructure.

However, procuring ITaaS can be challenging, especially for public sector organizations trying to revolutionize handling citizens’ issues. However, Aquilent makes it easier for federal agencies to align their procedures with federal procurement policies. They must also cover different agreements, such as purchase agreements, government-wide acquisition contracts, indefinite-delivery/quantity tracks, etc.

Furthermore, the models from Aquilent are divided into four service pack levels, further described below.

Service Level 1

The level 1 service provides around-the-clock monitoring services, with built-in hosting procedures such as operating system patching, malware management, network management within the cloud environment, and incident management.

Service Level 2

The service level provides all the first-level features but only on weekdays during working hours. This service is especially beneficial for organizations that do not require the system to be available 24/7.

Service Level 3 

Fundamental monitoring, devoid of the extravagant features found in the preceding levels, is essential at this stage. This level of monitoring is particularly well-suited for organizations dealing with production-style workloads.

Service Level 4

It’s just a primary low-level, keep-the-lights-on type of monitoring. Some federal agencies use this around a proof-of-concept environment where they want to make sure servers are turned off on the weekend and don’t care if the system’s up or down.

How can ITaaS assist Federal Agencies? 

ITaaS can assist federal agencies in the contemporary era in three ways: scalability, predictability, and pay-as-you-go features. Furthermore, servers have a fixed cost, but agencies don’t always need ten of them to be functional all the time.

Most of the time, they only need five of them per year. However, they will need to double the payment amount every month. Another benefit of ITaaS is that the agencies only need to pay the service providers when they need their service.

They can further scale up their services with the help of extra fees if the need arises. They have to monitor the situation and demand more services on runtime. There can be many instances, such as a lack of online traffic, hurdles in transaction procedures, etc. These scenarios would not always occur so federal agencies can reduce costs during non-rigorous working days.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Entrepreneurs who have decided to start a business quickly want to jump into it and build it today. However, a realistic business plan is the first step to a successful business because it clarifies the potential of the company to make profits in the long term. It is directed toward a particular audience and has specific objectives. For example, a business plan may want to convince the company to initiate a new project or investors to invest in the project. But how to make an effective business plan? Here are some tips and tricks to create an effective business plan!

Knowing the Audience

A Business plan is written for different purposes, and each program has a diverse audience. For example, a business plan written before starting will likely target investors. The tone of the business plan will be persuasive to convince investors that it is a beautiful business idea and that the investors must fund the project.

Another common type of business plan is the one written as an expansion plan for the company. The managers and board of directors would like to hear about the team’s past performance responsible for the expansion. The tone for this business plan will be a blend of informative and persuasive style. The key is to know the audience who will read the business plan and the audience’s expectations. 

Setting Clear and Realistic Goals

Before writing a business plan, one must have clear and realistic goals for the business. Consider answering these two questions: What does the company want to achieve? What is the industry capable of achieving? Although investors will invest in a future sustainable project and will generate high profits, making unrealistic sales projections will push the investors away. 

Good market and industry research is needed to understand the customers, analyze the competition, know the buying patterns, assess the market gaps, learn the suppliers, and more. The more insightful the research is, the better it is, as accurate data will be obtained. The business plan must not be unrealistically optimistic, as it will drive investors away.

Listing the Necessary Components

Before writing a business plan, list the necessary components of a business plan. For example, every business plan must include:

• Information about the target market.
• An analysis of the industry.
• Sales projection in the first three years.
• Costs incurred in the first three years.
• A marketing plan.
• The value will be added to the existing business or investors.

However, this will help keep track of the plan and create an effective business plan. It will cover all the relevant aspects and help investors and the board of directors make the decision. The purpose of a business plan is to convince the audience to believe in the project and persuade it to take the necessary action; therefore, it should include all the information that the audience would want to know. However, this will make it easier for you overall.

Know the Competition and Market Trends

The business plan must be written with the competition in mind. It must be competitive and per the industry’s standards. For example, the expansion plan must predict the competitors’ strategies and reflect the suggested procedure considering the competitor’s future program. This will help the company understand the plan’s significance in developing and maintaining a competitive edge in the market. For example, if the most significant competitor is entering a new market, it is time for you to move, too! 

A business plan requires a lot of work before one starts writing it. When backed by proper research and factual data, the business plan becomes more compelling and persuasive and convinces the audience to take the necessary action, such as investing in the business, approving the project, and more. Take your time to write the business plan, and do not hurry!

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

There are some notable differences between the rich and the poor, but the secret of millionaires is based on habits and specific disciplines. You cannot guarantee you will get rich by incorporating these habits we will name. Still, you can ensure that you will increase your chances of improving your financial situation.

Think Like an Entrepreneur

Thinking like an entrepreneur will help you find business opportunities everywhere. But what does it mean to think like an entrepreneur? We refer to having an optimistic mentality and being open to the idea that if you need to earn extra euros, be clear that there are always ways to do it.

If you believe it, the reticular activation system will make it happen. On the other hand, if you like to do it for free, why not make money with that? If you have a job and in your free time you want to take photos, why not make money with photography? It is learning to create businesses where, in principle, they are not seen.

Invest

The good thing is that anyone can incorporate this habit regardless of the money they earn. Nowadays, anyone can invest insignificant amounts of money month by month, so that that compound interest can do its job. Saving alone does not generate wealth because you must profit from your money.

And we are not just talking about investing in the stock market. We can also invest in small businesses or create assets.

Avoid Debts like the Plague

Asking for loans and credits is a cancer of every person’s finances, especially if it becomes a habit because there is no worse thing than having an interest against instead of for. Thinking like an entrepreneur is also about using our money to earn more.

Spend Less Than You Earn

This advice seems obvious, but believe me, it is easier to say than to put into practice. As we usually say, just because you can pay for something does not mean you can afford it. That is always why we must develop the right mentality to identify what we need and what we can cut out of our budget.

At all times, we must be living within our possibilities. Of course, we can increase our chances of earning much more money.

And finally, this habit will help you be more successful and generate wealth.

We Talked About Focus

Focus on what is essential, aim at that goal, and crush it until it becomes a reality. It is not easy to achieve something if we are not entirely focused. By focusing on it, we must reject many distractions.

Remember that we have limited energy, so we must choose what to spend it on. We also have limited attention, so we must give due importance to what we will pay attention to. Remember also that what we pay attention to is growing in our lives.

Set Specific Money Goals

Most people do not know why they are not achieving their goals. According to the book Secret of the Millionaire Mind, they do not know what they want or wish. You must know your aims, specific plans, and hard deadlines to become rich. Do not be afraid to dream big while setting your money goals. Wealthy people have grand expectations and are always ready to fight any challenge. According to famous people, you can be rich and live a life of your choice by having huge expectations.

Minimum Credit Card Expenses

Paying monthly debts and reducing credit card usage does not mean paying off all liabilities. If you are getting increased interest, your balance will increase. Try to pay off all your debts within a month. Carefully use your credit card, especially while availing of benefits such as rewards, convenience, purchase, and protection. It is a cost-effective trick. Having a credit balance month after month can be an expensive habit.

Conclusion

In conclusion, the path to financial success lies in adopting the habits and disciplines practiced by millionaires. While there are no guarantees, these strategies significantly enhance the likelihood of improving one’s financial situation. Individuals can pave the way toward wealth accumulation and greater economic freedom by cultivating an entrepreneurial mindset, embracing investing, avoiding debt, living within means, focusing on goals, and minimizing credit card expenses. Success is not assured, but incorporating these principles can significantly increase their chances of achieving their financial aspirations and living a life of abundance.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Why are people reluctant to start their businesses instead of spending their lives serving in a company? People prefer working as employees rather than owning a business because they fear business failures. History has millions of stories of giant corporations that were once exceptionally profitable but later went bankrupt. What are the chances that a small business will fail if multinational corporations fail? However, it is essential to understand that businesses fail when the business owners make impulsive decisions. This article discusses some of the ordinary and significant mistakes that startup businesses make, leading to their failure!

Not Addressing Issues on Time

One of the most common mistakes entrepreneurs make is ignoring business issues and delaying decision-making. Moreover, this not only exacerbates the problem but also hampers effective resolution. Addressing issues allows for the timely rectification of mistakes and the development of effective strategies. Remember, the longer a problem is ignored, the more challenging it becomes, often leading to irreversible consequences.

Ignoring the Competitors

Entrepreneurs and small businesses often overlook the importance of understanding and addressing their competitors. However, this is particularly true when they introduce a new and unique product to the market. However, it’s crucial to recognize that even if a product is unique, an existing solution will always serve as a competitor. By acknowledging and strategizing against this competition, businesses can carve their niche in the market and increase their chances of success.

Starting the Business at the Wrong Time

Most businesses fail because either the product is introduced too early or too late. Think of Nokia! Once, an unbeatable market leader was nowhere in the competition because it failed to adopt Android technology and ignored changing consumer needs. It is important to analyze the market and industry trends before introducing a product or starting a business. The target may not be ready for your product, or it may be too late. Also, companies are responsible for creating the demand for the product, especially if a new product is being introduced.

Being Afraid of Taking Risks

Entrepreneurship demands risk-taking. Often, businesses have to make tough decisions because higher risks bring higher profits. Entrepreneurs prefer to be on the safe side, but avoiding risks means compromising potential profits. Companies who have introduced new and creative products took the risk of experiencing the market; therefore, they were able to make to mark their territory in the industry! However, this does not mean that small businesses take risks aggressively. The key is to take calculated risks so that the project’s failure will not affect the survival of the entrepreneur or the company.

Entrepreneurs have unlimited liability, and the failure of a business directly impacts their wealth. Therefore, people are inclined towards working in companies others own rather than running their businesses. Since entrepreneurs are often new to the business world, their chances of making mistakes are higher. They may mindlessly follow their gut and ignore the industry statistics due to a lack of experience. Therefore, the stories of business failures demotivate entrepreneurs. However, making intelligent and timely decisions and avoiding the abovementioned mistakes will decrease the chances of business failures. Also, one business failure does not mean you cannot be a successful entrepreneur!

Conclusion

Despite the allure of entrepreneurship, many individuals opt for employment security due to the fear of business failures, often fueled by historical examples of once-thriving corporations facing bankruptcy. However, it’s crucial to recognize that business failures usually stem from entrepreneurs’ avoidable mistakes. One standard error is neglecting to address business issues promptly, leading to compounded problems and missed opportunities for resolution. Additionally, overlooking competitors and launching a business at the wrong time can significantly impact its success.

Moreover, fear of taking risks can hinder entrepreneurial ventures despite the potential for higher profits. While the prospect of unlimited liability and the financial risks associated with entrepreneurship may deter some, strategic decision-making and learning from past mistakes can mitigate the chances of failure. Ultimately, perseverance and resilience in the face of setbacks can pave the way for entrepreneurial success, proving that failure is not a definitive end but a stepping stone toward future achievements in the business world.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

One of the points to consider in all business projects is financing and its sources. One of the most frequent questions we face is: should I exclusively use funds from the company’s partners, or should I use external financing to grow? That is, obtaining funds through loans, issuance of obligations, or any other helpful instrument to receive them.

Then, we will clarify the diverse types of financing from which you can choose. However, this will help us know when it is more convenient to go to one type. The seven types of business financing sources are the following:

FFF

“Friends, Family and Fools” is the first source of financing since it is used for the company’s constitution. It occurs when an entrepreneur starts his business thanks to his savings and the help of his family and friends. It is what we know as the closest capital and is used to shape the project and move from a simple idea to something tangible.

Seed or Startup Capital

Seed capital is a stock offering in which an investor acquires a part of a business or company, investing early in it. Business support is done in its creation phase until it generates its cash flow or is ready for new investment.

Seed capital implies a greater risk for the investor than traditional venture capital financing. The said investor cannot see any business reality already in operation to evaluate its financing.

Public Funds

They are used to generate business models and project development, which is more advanced than a simple idea.

Within this classification, we can subdivide it into two types: period background aids, which should not be returned and are usually intended to finance a specific item within the project, and public loans, which, like any bank loan, must be repaid, but with more advantageous conditions than those that could be chosen through private entities.

Business Angels

The companies that are already operating receive this type of contribution because, due to their high innovative content or potential development, they attract the support of these investors. Generally, “angel” investors are independent or associated with a club.

Banking Financing

Companies can resort to bank financing to maintain a flow in the daily operation of the business or finance the acquisition of assets necessary for the project’s operation. There are many financial instruments, but we could classify them into two large groups: financial instruments to finance the current currency of the project’s daily activity and financing of assets linked to the usual operations.

Capital-Risk

Also known as “Venture Capital,” it is used when a company is at a certain level of development, as it is managed by a fund that invests significant amounts.

It is a temporary contribution of third-party resources to a company’s assets to optimize its business opportunities and increase its value. In this way, a solution is given to the business projects, and the risk and returns are shared.

Private Equity

It is a fund for large companies that is used to expand the business or for internationalization. It provides capital in exchange for shares that the company grants. In addition to money, it contributes other resources, such as contacts, best practices, and administration.

Consider the Cost

Once the sources of financing and the states in which they are most appropriate are classified and defined, the next step is to determine the cost of each alternative or several of them and compare it with the performance that will be obtained from the new project.

The basic rule will be that the project’s performance is more significant than its financing cost, adding value to the company and benefiting all who integrate it.

Conclusion

In any business endeavor, understanding financing options and their sources is crucial. Careful consideration is critical, whether relying solely on partners’ funds or seeking external financing through loans or other instruments. There are seven primary sources of business financing, each with advantages and considerations, from personal savings and investments from friends and family to public funds, business angels, banking financing, venture capital, and private equity.

It’s essential to assess the suitability of each source based on the project’s stage and needs. Additionally, evaluating the cost of financing against the expected returns is vital to ensure the project’s profitability and overall value to the company. Ultimately, the goal is to choose financing options that enhance the project’s performance, create value for the company, and benefit all stakeholders.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.