The market for virtual assistants is booming. Due to the exponential growth in artificial intelligence technologies, devices capable of mimicking human interaction to execute tasks are becoming increasingly popular. Amazon’s Alexa and Echo, Apple’s Siri, Microsoft’s Cortana, and Google Assistant are popular virtual assistants. The development of this technology holds incredible potential for industries such as self-driving cars, home care, healthcare, and education.
This article will introduce what AI virtual assistants are, the reasons for their rise in usage, and what the future holds.
What is an AI Virtual Assistant?
An AI Virtual Assistant is a system capable of emulating human interaction to execute various tasks, from playing your favorite music to interacting with customers and solving their problems. Some technologies that have made this possible are machine learning, deep neural networks, and natural language understanding (NLU). As a result, the virtual assistant is capable of knowledge, reasoning, and understanding.
On top of that, there has been a rapid increase in the concept of augmented reality. Augmented reality is another technology that holds the same promise. Both technologies have the potential to revamp the retail world, with more and more customers demanding that there should be more significant investment in these.
Augmented reality juxtaposes digitally created elements with fundamental world elements in real-time. Using Augmented Reality technology, you can alter your perception of the natural world with the digital creations of the AR-enabled device.
According to figures by Statista, there is a steady growth in the market for Augmented Reality applications. It projects that by 2023, the total market will be worth over $18 billion. Moreover, it projects that worldwide spending on mobile applications with augmented reality will reach a value of $15.5 million in 2022.
The Rise in AI Virtual Assistants
Large companies across various industries are investing heavily in AI virtual assistant development. This technology isn’t just an add-on anymore. It’s a product. It also means that customers frequently use the technology. It is no longer a novelty feature.
As a result of this investment, the technology behind AI virtual assistants has been vastly improving, which has led to their success. Improvements in AI have led to the development of many kinds of virtual assistants, such as virtual employee assistants (VEAs), virtual customer assistants (VCAs), and virtual personal assistants (VPAs).
According to a report by Gartner, 25% of people working will be using virtual employee assistants by 2021. This percentage was below 2% in 2019.
The usage of virtual assistants spans many industries. For example, VPAs can help their consumers complete various personal tasks, like Apple’s Siri. Or they can provide an easily accessible interface for cars or homes connected to it. Another use of Virtual assistants that is gaining popularity is as sales or customer service agents. One of the primary reasons for this is virtual assistants’ sheer scalability and efficiency.
Future Possibilities for AI Virtual Assistants
As the report by Gartner shows, the rise in the usage of virtual assistants has been recent but is proliferating. Given the speed at which the technology for AI Virtual Assistants develops, we can expect the following:
Greater Levels of Customization
You can customize the interactions between VAs and users to improve the experience. The customizations can include adapting the language and voice chosen for the assistants.
Context Sensitivity
Technologies such as Natural Language Processing (NLP) and Natural Language Understanding (NLU) can make it possible for these virtual assistants to understand the deeper meaning behind a user’s words and establish relevant context. You can complete accomplishing tasks for people much more effortlessly.
Humanized Conversation
AI virtual assistants can have more humanized and meaningful conversations with their users.
Conclusion
Undoubtedly, AI virtual assistants are the wave of the future. As the technology behind VAs improves, they are bound to become an integral part of our lives. If you want to know more, visit our website! With the way companies invest in this, it’s only a matter of time before this becomes a reality.
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