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Did you know that in 2018 alone the WhatsApp messaging platform was downloaded 747 million times, according to Priori Data? That is, on average, it was downloaded more than 2 million times a day in the world.

Although Facebook, Instagram and Messenger are also among the most downloaded Apps, the games represent an attraction for smartphone users. According to the Statista statistics page, 6 of the 10 most downloaded Apps in April 2019 were games. For example, the Stack Ball game was downloaded 25.1 million times during that month alone.

Can you imagine the amount of money a game can produce for having thousands of users? Do you know where the money earned by an App creator comes from? The Apps business goes in only one direction. This is how these products are profitable.

 

In 2018, mobile phone users spent $ 71.3 billion on Apps

These figures revealed by Sensor Tower Store Intelligence, an American company specializing in data on mobile applications, demonstrate the multi-million dollar business it has become.

Figures from the same company stated that the growth in this item compared to 2017 was 22.7%. In 2017, users allocated US $ 58.1 billion in Apps downloaded from iOS and Android devices.

If you are wondering what the users of mobile applications spent the money on, we tell you that these revenues presented above correspond only to three items; Purchases in applications, subscriptions and acquisition of Premium Apps.

 

Where does the money from the earnings of an App come from?

  1. In-App Purchases: This model is widely used in free applications, where users can download extra products within it. For example, pay to get more lives or more candy in Candy Crush.
  2. Freemium: The free App is offered, but for use without advertising or with additional improvements you can purchase the Premium version. For example, Spotify, which allows access to additional and improved functions by acquiring the Premium version.
  3. Advertising: Incorporation of advertising within the App. It can be selling direct advertising with the interested company, or through mobile ad networks such as Google AdMob.
  4. Offering a product or service: UBER, for example, earns revenue from the transport service. Amazon does it as a sales platform.
  5. Subscription: The best example is magazines and newspapers, which allow access to special and unlimited content. In order to enter the App, you need to subscribe.
  6. Sale: There are Apps that to be able to use them, it is necessary to buy them.
  7. Data collection: There are Apps that legally have authorized access to information from thousands of users. These data are very valuable, as information such as sex, age, location and behaviors, among others, can be very useful for brands and advertising companies.

 

There are free applications that correspond to an additional service of another product or service that is provided outside of digital platforms. There are also other free apps that serve as a means of loyalty and attracting new customers, so they do not seek a direct return. Profiting an App is not a simple job, since the first job is to position yourself in a market with thousands of mobile applications.

According to predictions from App Annie, a company specialized in Apps analytics, in 2019 their revenues will reach US $ 122 billion. This ambitious figure is about to be verified.
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About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing services to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks file, critical financial documents and back office tools in an efficient and secure environment. Complete Controller’s team of US based accounting professionals are certified QuickBooks™️ ProAdvisor’s providing bookkeeping, record storage, performance reporting and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay services. With flat rate service plans, Complete Controller is the most cost effective expert accounting solution for business, family office, trusts, and households of any size or complexity.
budgeting app - Complete Controller

If you want to manage your finances effectively, you need to start by creating a proper budget. Budgeting allows you to limit your spending and track your finances. It keeps you from overspending on unnecessary things, allowing you to save heaps of money in the long run. Just like bookkeeping, budgeting can now be done using various tools and apps available online. More and more, businesses are shifting towards the paperless budgeting trends due to environmental factors. Check out America's Best Bookkeepers

These outstanding budgeting apps will allow you to turn your mobile phone into your financial advisor.

  1. Mint

Mint is recognized as one of the best budgeting apps that is hassle-free and easy to operate. The Mint application is connected to your bank account and can assist you in forming a personalized budget. This app can help you identify the areas you are spending so that you can allocate your spending better. The Mint app keeps all of your data and accounts secure. It will alert you regarding any unexpected charges while also giving you tips on how to reduce your spending.

  1. PocketGuard

PocketGuard connects to your bank account to give you accurate information regarding your transactions and remaining balance. It offers complex data in the simplest form, which is why most users love this application. The home screen displays how much money you currently have in your pocket, current income, and spending. PocketGuard analyzes your spending patterns and your income to give you a clear picture of your cash flow. This app allows you to identify where you are spending your money and cut back on unnecessary expenses. You can pair it with your Apple Watch as well!

  1. You Need A Budget

You Need A Budget helps you create an accurate and practical budget that you can easily follow. YNAB is not only focused on building the perfect budget for you, but it also provides numerous classes that you can view online to learn how to optimize YNAB to save heaps of money in the long run. The trial period lasts for around 34 days, and once it is over, the user has to pay $50 per year or $5 per month to utilize the service. Check out America's Best Bookkeepers

  1. Good Budget

Good budget offers an incredible digital envelope budgeting system that enables you to manage your finances effectively, without the need for carrying envelopes when required to make payments.

Your budget is synced throughout your devices, allowing your spouse and family members to know where the spending is occurring. If you want to purchase a car or home and save money for such huge expenses, this app can help you achieve just that.

  1. Mvelopes

Mvelopes is an excellent budgeting app that will help you get your finances back on track. This app also uses the envelope budgeting method to keep track of your finances. Your bank account will be linked to this app, and you can pay your bills and plan your expenses through this outstanding app. Moreover, it offers you the ability to capture your receipts for real-time tracking of your expenses, and your budget is updated accordingly.

  1. Home Budget

Home Budget offers a plethora of options and features to its users; however, it has to be purchased. Home Budget syncs your budget across all of your devices that have Home Budget installed to know where the money is going. It utilizes a flexible approach towards budgeting and allows users to handle it manually as well. If you prefer to manage your budget manually, this app will be an ideal choice for you. Check out America's Best Bookkeepers

  1. Wally

Wally is a brilliant expense tracker that every individual needs to have on their phone. You can track all of your expenses and spend through this outstanding app efficiently. Not only is it completely free of cost, but it also allows you to manually enter your expenses via typing or a photo of an actual receipt. Wally will send you alerts when it is time to pay your bills or when a saving goal has been accomplished.

  1. Level Money

Level Money helps you keep your finances on track by displaying the amount of money you can spend each day. It can detect your income and total expenses, and then shows you the amount that you can spend. It also allows you to understand how you can pay off your debt or save for more significant expenses. You can link Level Money to your bank account and set specific goals for saving. It helps you stick to your saving goals through its incredible planning feature. Most of all, it comes free of cost!

  1. Spendee

Spendee helps you evaluate how and where you are spending your money, allowing you to allocate your finances better. It offers a straightforward user interface that allows you to track your finances and credit and debit purchases.

Keeping track of your spending will allow you to see where you are overspending, causing you to make better purchase decisions and cut down on unnecessary expenses.

Check out America's Best Bookkeepers About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity. Check out America's Best Bookkeepers
budgeting apps - Complete Controller

The powerful energy that you get as soon as your paycheck clears is indeed one of the most fantastic feelings after a  month of putting in your hard work. However, soon, the money in your bank account gets wings and flies away, leaving you dull again. With a simple act, you can monitor your spending patterns and save a lot from the same amount of earnings. Previously, budgeting was a dull and tiring process. You had to manually add all of those excessive lists of expenses that leave you confused at the month’s end.

Budgeting apps for personal finances is a savior in today’s era. You can manage all of your expenses from your smartphone. We all carry smartphones now as they have the power to keep us connected with the whole world. Managing your expenses, expected incomes, and savings was never easy before the evolution of smartphones. Budgeting is not as hard as it sounds. All you need to do is adopt a modern version of bookkeeping. The recording of your spending will show you a pattern of your expenditures. Eventually, you can save more money from the same amount that you receive each month. Below are what we believe to be 2018’s best budgeting apps. Check out America's Best Bookkeepers

Mint

Pros

Mint is the most popular budgeting app that provides its customer with plenty of features. Intuit designs the app. Its popular features are:

  1. Keeps bills and money all in one place
  2. Gives alerts and reminders for bills
  3. Creates budgets
  4. Helps in meeting your savings goals
  5. Prepares reports and charts every week
  6. Knows your credit score
  7. Manages your portfolio and finances together
  8. Secure app with multi-factor authorization

 

Cons

  1. Issues in updating that have been reported by customers
  2. Problems with linking with a few bank accounts
  3. All features are available on the web version only

 

Platform for Mint

IOS
Android
Apple watch

Software Requirements

IOS: 10.0 or later
Android (depending on your handset)

Cost

Free with adds


You Need A Budget (YNAB)

Pros

  1. Bank Syncing
  2. Real-time access anytime from your mobile phone
  3. Freedom for debt paydown
  4. Achieves your goal by tracking them
  5. Gets proper reports and summaries
  6. Live support and personal support
  7. Easy to use
  8. Reported as the best app for getting out of debt Check out America's Best Bookkeepers

 

Cons

  1. Fewer features compared to other apps
  2. No reporting for investments

 

A Platform if You Need A Budget

Android
IOS
Apple watch

Software Requirements

Android: 5.0 and up
IOS: 9.0 or later

Cost

$6.99 per month


Wally

Pros

  1. Reported as the best app for tracking expenses
  2. Unprecedented insights
  3. Location-based speed
  4. Smart notifications
  5. No ads
  6. Recurring income and expenses
  7. Store photos of receipts
  8. Exports data in CSV form

 

Cons

  1. Less user-friendly
  2. Limited review section
  3. Does not sync with bank accounts

 

Platform for Wally

Android
IOS

Software Requirements

Android: 4.0 and up
IOS: 9.0

Cost

Free Check out America's Best Bookkeepers

Acorns

Pros

  1. Maintains portfolio
  2. Invest easily in managing your budget
  3. Watch your progress
  4. Withdraw anytime
  5. Best app for painless saving

 

Cons

  1. Commissions are deducted from accounts less than $5000
  2. Low investment opportunities

 

Platform for Acorns

Android
IOS
Apple watch

Software Requirements

Android: Varies with device
IOS 10.0 or later

Cost

$1 per month for an account managing less than $5,000


Level Money

Pros

  1. Simple set up
  2. Syncs with multiple bank accounts
  3. Syncs with various credit cards
  4. Money insight summaries and reports

 

Cons

  1. Not ideal for variable income
  2. Doesn’t provide advice

 

A platform for Level Money

Android
IOS

Cost

Free of cost but not for fluctuating income

Check out America's Best Bookkeepers About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity. Check out America's Best Bookkeepers